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Home› Credits› Sales & Marketing› Salesforce

Salesforce Startup Credits: Program Explained

Venture-backed startups can join Salesforce Launchpad free for discounted or free Salesforce products, expert GTM help and community.

Last verified October 29, 2026
Quick answer

Venture-backed startups can join Salesforce Launchpad free for discounted or free Salesforce products, expert GTM help and community.

Available programs
Free and discounted Salesforce

Salesforce Launchpad

  • Venture-backed startups; proof of funding verified
Apply Now →
Don’t miss the next $100K in creditsGet monthly updates on new credits, perks, and funding opportunities. Discover $5M+ in credits.
Best for
Venture-backed teams adopting their first CRMStartups under 30 usersFounders wanting Salesforce coaching and community
Do you qualify for Salesforce?
You likely qualify if
  • Venture-backed startup
  • Raised less than $3M in your latest funding round
  • Fewer than 30 users
  • Never previously a Salesforce customer
You won't qualify if
  • Existing or former Salesforce customer
  • Raised $3M or more in the latest round
  • Bootstrapped (not venture-backed)
Common rejection reasons
  • •Prior Salesforce customer account found
  • •Latest round above the $3M cap
How to apply for Salesforce
  1. 1 Check eligibility: venture-backed, latest round under $3M, under 30 users, new to Salesforce
  2. 2 Sign up for Launchpad at invite.salesforce.com/launchpad (about 3 minutes)
  3. 3 Wait on the waitlist for approval
  4. 4 Activate: Salesforce provisions licenses and contacts you about next steps
Stacks well with Founders who claim Salesforce often pair it with these to build a bigger credit stack.
S SlackSee listing› HubSpotUp to 90% off year 1› Apollo50% off for 1 year›
Frequently asked questions

How much does Salesforce give startups?

Free and discounted Salesforce products (Starter Suite, Pro Suite, Agentforce, Tableau, Slack) plus GTM support. Venture-backed startups can join Salesforce Launchpad free for discounted or free Salesforce products, expert GTM help and community.

Does Salesforce take equity?

No. These are non-dilutive credits and perks; you do not give up equity.

Who qualifies for Salesforce?

Venture-backed startup. Raised less than $3M in your latest funding round. Fewer than 30 users.

Do I need a referral?

No referral is needed for the main program.

How do I apply for Salesforce?

1) Check eligibility: venture-backed, latest round under $3M, under 30 users, new to Salesforce 2) Sign up for Launchpad at invite.salesforce.com/launchpad (about 3 minutes) 3) Wait on the waitlist for approval 4) Activate: Salesforce provisions licenses and contacts you about next steps

Related startup credits
Amazon SESUp to $200,000 NetcoreUp to $30,000 ResendUp to $25,000
Key facts
Total valueFree and discounted Salesforce products
Stage fitPre-seed to Series B
Takes equity?No
Application required?Yes
GeographyNot published
Referral needed?No
DifficultyModerate
Last verifiedOctober 29, 2026
Apply Now → Free to apply · No equity required
Featured opportunity Brex: about $350K in partner perks for startups Featured listing
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